As I write this blog post, I am waiting for the lunchbreak to end for Power to the Pixel's Cross-media forum at the Times BFI London Film Festival. I first heard about this event on Facebook and was reminded that there is a livestream of the foum via both Facebook messages and Twitter. So far, it has been interesting and fascinating in two senses: within the realm of my interest in the creative industries and digital (ie content distribution and production, portabiliy of content etc) and within the realm of how hyper-connected we are around the globe. It's nothing life-changing, but y'know, it feels nice having that realisation after one has watched truly local such as Masterchef Australia. When I searched for other livestreams on Twitter and explored the options, here are some of the following time-related concerns that I have:

• What happens if the livestream is already over?
• What happens if the livestream is yet to begin?
• What happens if I am in the middle of a livestream?

I was also conscious of the following items when I did come across one (which was the Oracle Open World Live):

• What portion of the event programme am I in?
• Who is speaking and what is the topic about?
• Will my connection etc be able to handle this livestreaming?

Being in the thick of a livestreaming event is like walking into a conference room which is great. It is different to accessing someone's notes, event-write-ups, following Twitter hashtag feeds, downloading Slideshare presentations. While these features are great being able to access an event, from around the world, an event of a high calibre such as Power to the Pixel has a different feeling to it.

In conclusion:

• Livestreamed events to offer a variety of options for the user (record, pause, fast-forward to current, rewind to beginning, download, choose speaker)
• Better quality of streaming to enhance the experience and encourage user to stay and tune-in longer
• Due to the global nature of a livestreamed events, global brands can benefit in placing spots for events with large online/offline attendee rates.
• Hub for niche livestreams of certain events to capture and interest more early adopters.

Questions of interest...

1. What are the other monetisation opportunities for livestreamed/livestreaming events?
2. How will the livestream be accessible and marketed to the best type of audience -
3. this audience will be from different countries at difference parts of the world
4. they will be from different timezones (some vastly different like me from Australia trying to catch the Power to the Pixel forum in London)
5. they may not recognise the brands or not have a similar affinity to the brands
6. they may not recognise the speakers
7. they will be fleeting
8. they will virtually attend your event at different portions in different lenghts and at different times
9. they will have 'other things to do'.
10. I guess the broader question here relates to audience development perhaps. What do you think?